{ "version": 3, "name": "Un-slop", "tagline": "Come browse. Un-slop your site.", "capacity": 500, "inCabinet": 74, "note": "Every site is made for a fictional business, each by a named model, except second looks: unofficial redesigns of real companies, marked real, not made by or for them. Take the principle, not the look.", "sites": [ { "n": 1, "id": "faderboard", "title": "Faderboard", "kind": "saas", "what": "Feature flags", "metaphor": "a theater lighting desk", "take": "Flags are channels, users are seats, the kill switch is a blackout. One metaphor runs the whole page.", "maker": "Claude Opus 5.5", "url": "/sites/saas/faderboard/" }, { "n": 2, "id": "proofmark", "title": "Proofmark", "kind": "saas", "what": "A copy checker", "metaphor": "the name a barista writes on your cup", "take": "Find the mistake everyone has already suffered. A misspelled name on a coffee cup explains a copy checker faster than any feature list, and the visitor fixes one in the first five seconds.", "maker": "Claude Opus 5.5", "url": "/sites/saas/proofmark/" }, { "n": 3, "id": "darkslide", "title": "Walkaround", "kind": "saas", "what": "Visual regression testing", "metaphor": "a rental car walkaround at return", "take": "Grade every change by how deep it goes. Clear coat, base coat, primer and bare steel turn a wall of screenshot diffs into four decisions anyone on the team can make.", "maker": "Claude Opus 5.5", "url": "/sites/saas/darkslide/" }, { "n": 4, "id": "second-side-records", "title": "Second Side Records", "kind": "shop", "what": "An independent record shop", "metaphor": "a flip crate and a listening post", "take": "Let visitors handle the stock the way they do in the shop: flick through sleeves in the crate, turn a jacket over to read the matrix etching, drop the needle on the listening deck, and slip a record behind the counter with their name on a paper tag.", "maker": "Gemini 4 Argon", "url": "/sites/shop/second-side-records/" }, { "n": 5, "id": "hollins-lido", "title": "Hollins Pool", "kind": "leisure", "what": "An outdoor public pool", "metaphor": "the pool from the lifeguard's chair", "take": "Answer the real question, not the official one. Swimmers don't want opening times, they want to know if it's worth going now, so let them turn the pool's own clock and watch the lanes fill.", "maker": "Claude Opus 5.5", "url": "/sites/leisure/hollins-lido/" }, { "n": 6, "id": "quay-street-dental", "title": "Alder Street Dental", "kind": "health", "what": "A two-chair dental practice", "metaphor": "the reception counter, head-on", "take": "Let nervous visitors rehearse the visit: press the tooth, read the hurt honestly, practice stopping it, then book.", "maker": "muse-wonder-full-1.0", "url": "/sites/health/quay-street-dental/" }, { "n": 7, "id": "fellside-observatory", "title": "Fellside Observatory", "kind": "leisure", "what": "A small public observatory", "metaphor": "a field planisphere", "take": "Make the instrument do the whole job. Discovery, weather decisions, visit notes and reservations belong to the same object.", "maker": "GPT-6.1 Sol", "url": "/sites/leisure/fellside-observatory/" }, { "n": 8, "id": "kitchen-temp-log", "title": "Coldline", "kind": "saas", "what": "Temperature logs for restaurant kitchens", "metaphor": "the kitchen's cold units as a transit map", "take": "A log is a route, so draw it as one: each cold unit is a line, each check a station, and a unit that drifts is a service change on that line. Put the two versions of the same day side by side and let the seam carry the exact minute it went wrong, then let the visitor change the outcome and watch the line, the log and the money move together.", "maker": "DeepSeek-V4.1-Flash", "url": "/sites/saas/kitchen-temp-log/" }, { "n": 9, "id": "cafe-rota", "title": "Front Register", "kind": "saas", "what": "Cafe shift swaps", "metaphor": "the register behind the counter", "take": "Put the week's shifts on the screen the staff already look at. A swap changes that same line, and the owner approves it there.", "maker": "Grok 4.7", "url": "/sites/saas/cafe-rota/" }, { "n": 10, "id": "lesson-book", "title": "Stave", "kind": "saas", "what": "Bookings for one-person music teachers", "metaphor": "a season written out on manuscript paper", "take": "Let the rules do the refusing. The family in the demo gets to move a lesson themselves and hits the teacher's own 24-hour rule and two-moves-a-season limit while they try, so the product's restraint is something the visitor feels instead of something the page claims.", "maker": "Xiaomi MiMo v2.6 Pro", "url": "/sites/saas/lesson-book/" }, { "n": 11, "id": "hive-log", "title": "Broodbox", "kind": "saas", "what": "Hive inspection notes for keepers", "metaphor": "a hive elevation across one season", "take": "Design for the hands doing the job. Gloved, sticky hands get five huge taps, and the answers write the record and the swarm flag themselves.", "maker": "muse-wonder-full-1.0", "url": "/sites/saas/hive-log/" }, { "n": 12, "id": "van-route", "title": "Stringline", "kind": "saas", "what": "Route planning for delivery vans", "metaphor": "the live map in the delivery app", "take": "Sell planning software as the plan itself: a four-step flow where the visitor's own stops, driver and van produce the shorter line, and the savings are arithmetic they just watched happen.", "maker": "muse-wonder-full-1.0", "url": "/sites/saas/van-route/" }, { "n": 13, "id": "riverside-tool-library", "title": "Riverside Tool Library", "kind": "civic", "what": "A tool library", "metaphor": "the workshop shadow board", "take": "Show what's missing, not just what's there. Every tool hangs over its own painted outline, so a borrowed one leaves its shape and a tag saying when it comes back, and the visitor reads availability at a glance instead of in a list.", "maker": "Claude Opus 5.5", "url": "/sites/civic/riverside-tool-library/" }, { "n": 14, "id": "conekeeper", "title": "Conekeeper", "kind": "saas", "what": "Shared pottery studio firing software", "metaphor": "an open kiln and its firing book", "take": "Put the arithmetic inside the thing people are arranging. Every pot on a shelf should explain its share of the firing before the door closes.", "maker": "GPT-6.1 Sol", "url": "/sites/saas/conekeeper/" }, { "n": 15, "id": "stackling", "title": "Stackling", "kind": "shop", "what": "Made-to-order ice-cream sandwiches", "metaphor": "the sandwich press and its folded paper bag", "take": "Make choosing feel like making. Let the ingredients become the actual object, then carry that same object through its wrapper and collection order.", "maker": "GPT-6.1 Sol", "url": "/sites/shop/stackling/" }, { "n": 16, "id": "tallis-cheese", "title": "Tallis Cheese", "kind": "shop", "what": "A cheese shop and cave", "metaphor": "the counter chalkboard and the cave behind", "take": "Answer the customer's real question instead of showing a catalogue. A board that fills with drawn pieces, counted in ounces against the number of people, turns 'what should I buy' into a board that is either enough or not, and the same board becomes the pickup ticket.", "maker": "DeepSeek-V4.1-Flash", "url": "/sites/shop/tallis-cheese/" }, { "n": 17, "id": "ward-and-tumbler", "title": "Latchbox", "kind": "trade", "what": "A one-person locksmith", "metaphor": "a keypad deadbolt box unpacked in layers", "take": "Unpack the service the way a homeowner unboxes a smart keypad lock: peel the lid seal to price your door or car fob upfront, test the backlit keypad in the top tray, and book the van on the box-bottom dispatch label.", "maker": "Gemini 4 Argon", "url": "/sites/trade/ward-and-tumbler/" }, { "n": 18, "id": "sleep-tracker", "title": "Lowfront", "kind": "saas", "what": "A phone sleep app", "metaphor": "your night as a weather forecast", "take": "Borrow the screen people already read every morning. An hourly forecast, advisories and a 10-day outlook need no explaining, so the visitor spends their attention on their own habits, not on learning the chart.", "maker": "Claude Opus 5.5", "url": "/sites/saas/sleep-tracker/" }, { "n": 19, "id": "secondhand-wardrobe", "title": "Tape & Pin", "kind": "saas", "what": "Reselling clothes you don't wear", "metaphor": "a wardrobe door's inside, with a tape measure", "take": "Price against what actually sold, not what people hoped for. Every pin on the tape is a real sale, so the visitor sees where their price sits before a buyer does.", "maker": "Claude Opus 5.5", "url": "/sites/saas/secondhand-wardrobe/" }, { "n": 20, "id": "halfpenny-cinema", "title": "Nickel Cinema", "kind": "leisure", "what": "A sixty-seat volunteer cinema", "metaphor": "the street outside, through the foyer window", "take": "Let people book the way the box office always worked: choose the night, point at the plan, and leave with a stub that says doors time, one trailer, and when the ice cream comes round.", "maker": "muse-wonder-full-1.0", "url": "/sites/leisure/halfpenny-cinema/" }, { "n": 21, "id": "family-coordination", "title": "Turnabout", "kind": "saas", "what": "A family coordination tool", "metaphor": "the fridge door in a busy family kitchen", "take": "Put the product where the job already lives. Families already run the week from the fridge door, so the demo is that door: hand a pickup over with a magnet, and watch it refuse to stick when the other grown-up is already somewhere else.", "maker": "Claude Opus 5.5", "url": "/sites/saas/family-coordination/" }, { "n": 22, "id": "focus-tool", "title": "Offcourt", "kind": "saas", "what": "Morning focus software", "metaphor": "a reserved practice court scoreboard", "take": "Make protected time the home score, and keep every postponed request visible on the sideline. A changed boundary should move the work it displaces.", "maker": "GPT-6.1 Sol", "url": "/sites/saas/focus-tool/" }, { "n": 23, "id": "order-ahead", "title": "Bag Phone", "kind": "saas", "what": "Order ahead, one kitchen", "metaphor": "the phone at the pickup shelf", "take": "The order, the name on the bag, and the stamp are parts of one phone. The kitchen's fee is a line on that same phone.", "maker": "Grok 4.7", "url": "/sites/saas/order-ahead/" }, { "n": 24, "id": "health-tracker", "title": "Case Card", "kind": "saas", "what": "A blood pressure record", "metaphor": "an aneroid cuff and its case card", "take": "The reading belongs on the card that lives in the cuff's case. The dial shows the number. The card does not explain it.", "maker": "Grok 4.7", "url": "/sites/saas/health-tracker/" }, { "n": 25, "id": "food-tracker", "title": "Drainboard", "kind": "saas", "what": "Meals from the plate", "metaphor": "plates stood on a drainboard", "take": "A meal is what was on the plate. The week is the row of plates drying, and an empty peg is just an empty peg.", "maker": "Grok 4.7", "url": "/sites/saas/food-tracker/" }, { "n": 26, "id": "phone-controller", "title": "Couchsocket", "kind": "saas", "what": "Phone-controlled TV party games", "metaphor": "a new phone's accessory box", "take": "Unpack the service in the order a player needs it: room, phone, input, host settings. Make pairing a visible cause and the TV's response its immediate consequence.", "maker": "GPT-6.1 Sol", "url": "/sites/saas/phone-controller/" }, { "n": 27, "id": "post-scheduler", "title": "Sendshape", "kind": "saas", "what": "Solo business post scheduling", "metaphor": "a phone's share sheet", "take": "Keep drafting, channel-specific fitting and the publishing week inside one share object. Preserve the exact copy that was scheduled even when the source draft changes.", "maker": "GPT-6.1 Sol", "url": "/sites/saas/post-scheduler/" }, { "n": 28, "id": "video-cutter", "title": "Batchcut", "kind": "saas", "what": "Short recipe video editing", "metaphor": "a meal kit's cooking-time label", "take": "Treat the edit as preparation time and the finished file as yield. The same interval must drive preview, duration and the actual local video export.", "maker": "GPT-6.1 Sol", "url": "/sites/saas/video-cutter/" }, { "n": 29, "id": "ai-assistant", "title": "Picklist", "kind": "saas", "what": "An AI assistant", "metaphor": "a grocery pickup order, with its swaps", "take": "Report the work the way a pickup order does. Every errand comes back stamped Picked, Swapped or Out with the reason, and the visitor's one rule decides whether a swap is made, asked about or refused.", "maker": "Claude Opus 5.5", "url": "/sites/saas/ai-assistant/" }, { "n": 30, "id": "ai-music", "title": "Humsong", "kind": "saas", "what": "An AI music start-up", "metaphor": "a voice memo, finished as a song", "take": "Put the problem and the product side by side on one pitch scale. The visitor's own wobbly hum crosses the seam and lands as notes, chords and drums, and a fader lets them hear both at once.", "maker": "Claude Opus 5.5", "url": "/sites/saas/ai-music/" }, { "n": 31, "id": "micro-drama", "title": "Overread", "kind": "saas", "what": "One-minute serial dramas", "metaphor": "a friend's group chat, over her shoulder", "take": "Let the format be the cliffhanger. Every visitor already knows what typing dots that stop mean, so the page never has to explain the hook: it just stops the day there and hands over the scrubber.", "maker": "Claude Opus 5.5", "url": "/sites/saas/micro-drama/" }, { "n": 32, "id": "revenue-analytics", "title": "Paidpath", "kind": "saas", "what": "Revenue attribution web analytics", "metaphor": "a team's shared journey whiteboard", "take": "Let someone rearrange the evidence while preserving the events' chronology. Start at money received, and make unknown attribution as visible as a traced source.", "maker": "GPT-6.1 Sol", "url": "/sites/saas/revenue-analytics/" }, { "n": 33, "id": "verified-revenue", "title": "Sourcecart", "kind": "saas", "what": "Verified startup revenue marketplace", "metaphor": "a supermarket's aisle map", "take": "Place source provenance before the revenue display and the asking price. An unconnected source stays empty; user-entered numbers remain visibly unverified through export.", "maker": "GPT-6.1 Sol", "url": "/sites/saas/verified-revenue/" }, { "n": 34, "id": "group-messages", "title": "Quietline", "kind": "saas", "what": "Group chats with quiet hours", "metaphor": "the Focus dial on a lock screen", "take": "A quiet hour is a rule you set on a clock, so give the visitor the clock itself and let them turn it. One ring carries a whole day; two handles set the hour the group stops and the hour it starts again, and the moss arc paints the held part of the night. Every message in the thread then reads its own fate off that arc: the ones written inside it keep the minute they were written and grow a second stamp, the minute they will actually arrive, while the one marked urgent goes through and rings. Move either handle and the whole thread re-times in front of you, and the fourth panel shows what the group actually receives, one digest at the end of the hour, in the order it was written. The page runs sideways through the night, with a margin index down one side carrying the stops.", "maker": "Hy4 preview", "url": "/sites/saas/group-messages/" }, { "n": 35, "id": "brand-monitor", "title": "Replylane", "kind": "saas", "what": "Small-company brand monitoring", "metaphor": "a laptop's notification center", "take": "Make an alert useful enough to answer without opening six tabs. Preserve context and distinguish a draft from a posted reply.", "maker": "GPT-6.1 Sol", "url": "/sites/saas/brand-monitor/" }, { "n": 36, "id": "marsh-lane-climbing", "title": "Marsh Lane", "kind": "leisure", "what": "A bouldering wall", "metaphor": "the taped set on the wall", "take": "Put the whole venue on one wall and let the numbers do the wayfinding. The visitor reads the set the way a climber reads it, and the first-timer booking refuses the rush hour instead of pretending it is fine.", "maker": "Xiaomi MiMo v2.6 Pro", "url": "/sites/leisure/marsh-lane-climbing/" }, { "n": 37, "id": "cheap-newsletter", "title": "Twelve Items", "kind": "saas", "what": "Newsletters priced per email", "metaphor": "a supermarket self-checkout lane", "take": "Selling a cheap newsletter service is really selling a number, so make the visitor produce that number with their hands. Four stops, and every stop is the product doing the thing rather than a picture of it: addresses and issues go on the belt as cartons and the scale prices the month in ounces; the issue is typed one item to a line against twelve pockets that fill up, and pocket thirteen stops the lane with the exact message the real machine gives you; the amount due is the weight you already saw, and approving it runs the send on the same screen; then a tape prints the month line by line, including what the other lane would have taken. No plans, no seats, no tiers: a weight, twelve pockets, and a receipt.", "maker": "Hy4 preview", "url": "/sites/saas/cheap-newsletter/" }, { "n": 38, "id": "ai-portraits", "title": "Fair Likeness", "kind": "saas", "what": "AI headshots from phone snaps", "metaphor": "the drugstore kiosk's passport photo guide", "take": "Make the rules the product: the guide measures every snap in front of you and says why it turns one down, and every print carries a tag of what it kept, made up and guessed.", "maker": "Claude Opus 5.5", "url": "/sites/saas/ai-portraits/" }, { "n": 39, "id": "wishlist", "title": "Putby", "kind": "saas", "what": "A wishlist friends quietly claim from", "metaphor": "a potter's drying board, claimed with clay tokens", "take": "The whole page is a limewashed workshop wall: the drying board on the right draws itself coil by coil as you scroll, and every section is told in the shop's own objects. A wish you type lands on the shelf as a fresh pot. A claim is a clay token flipped face down, and the owner's view proves the list never tells on anybody.", "maker": "Kimi K3", "url": "/sites/saas/wishlist/" }, { "n": 40, "id": "live-auction", "title": "Hammerfly", "kind": "saas", "what": "Live-stream auctions for trading cards", "metaphor": "a graded card slab and its label", "take": "Put the auction on the object: every bid ticks the slab's label with a paddle number, and turning the slab over shows the seller's payout working itself out on the live bid.", "maker": "Claude Opus 5.5", "url": "/sites/saas/live-auction/" }, { "n": 41, "id": "room-redesign", "title": "Tab A", "kind": "saas", "what": "AI room redesign", "metaphor": "a cut-and-fold paper room on newsprint", "take": "Give the redesign its own printing plate. Everything the AI adds is in red, everything you already own stays in black, so the bill and the change are the same picture.", "maker": "Claude Opus 5.5", "url": "/sites/saas/room-redesign/" }, { "n": 42, "id": "city-data", "title": "Address Next", "kind": "saas", "what": "Remote-worker city comparisons", "metaphor": "a moving box's live delivery tracker", "take": "Treat a destination as a sequence of checks, not a score. Attach the assumptions and unresolved last-mile questions to the final choice.", "maker": "GPT-6.1 Sol", "url": "/sites/saas/city-data/" }, { "n": 43, "id": "hotel-ranking", "title": "Staybare", "kind": "saas", "what": "Hotel rating comparison software", "metaphor": "a phone camera's stacked filters", "take": "Remove the source's bias layer before comparing the picture. Let the uncertainty remain in the final decision rather than polishing it into a fake ranking.", "maker": "GPT-6.1 Sol", "url": "/sites/saas/hotel-ranking/" }, { "n": 44, "id": "party-invites", "title": "Billet", "kind": "saas", "what": "Invitations for small, real parties", "metaphor": "a dealt stack of riso-printed invitation cards", "take": "The page is a pile of cream cards on a stationer's table: you deal through it from the edge tabs, one card sliding off the pile at a time, and there is no scroll at all. Setting your invite re-inks the hero card live with riso misregistration, replies land in an engraved ledger with wax dots and a restamped tally chop, and sending is a postmark, not a checkout flow.", "maker": "Kimi K3", "url": "/sites/saas/party-invites/" }, { "n": 45, "id": "calendly", "title": "Calendly, a second look", "kind": "second-look", "what": "Open hours to book", "metaphor": "a Tuesday on the phone calendar", "take": "An open hour is a gap on the day. Sharing hands that day over. Booking closes the same gap on both phones.", "maker": "Grok 4.7", "url": "/sites/second-look/calendly/", "real": "Calendly", "unofficial": true }, { "n": 46, "id": "phone-cleaner", "title": "Onceover", "kind": "saas", "what": "An honest phone storage cleaner", "metaphor": "a caretaker's parts cabinet with locking drawers", "take": "The page is a steel cabinet, not a landing page: there is no top bar, and the drawers are the navigation, with a real interlock so opening one slides the others shut. Junk is laid out like parts in bins, each with a plain reason why, and ticking items stamps a running OUT total onto a crate label. The price is stencilled once, digits and the word ONCE at the same size.", "maker": "Kimi K3", "url": "/sites/saas/phone-cleaner/" }, { "n": 47, "id": "buffer", "title": "Buffer, a second look", "kind": "second-look", "what": "Social post scheduling tool", "metaphor": "the departures board at the airport", "take": "A queue with public times is a timetable: show the posts the way a station shows trains, with a running clock, gates for channels and a departed column that reports back.", "maker": "muse-wonder-full-1.0", "url": "/sites/second-look/buffer/", "real": "Buffer", "unofficial": true }, { "n": 48, "id": "game-jam", "title": "Branch / Play", "kind": "saas", "what": "Online browser game jam", "metaphor": "a browser editor's live preview", "take": "Let the brief and its playable consequence occupy opposite halves of the same editor. Visitors should try the creative constraint before they decide to enter.", "maker": "GPT-6.1 Sol", "url": "/sites/saas/game-jam/" }, { "n": 49, "id": "basecamp", "title": "Basecamp, a second look", "kind": "second-look", "what": "Project management in one place", "metaphor": "a project tracked like a delivery", "take": "Borrow the one status page everybody already knows how to read: give the project checkpoints, a scan history and an expected date, all computed live from the work itself.", "maker": "muse-wonder-full-1.0", "url": "/sites/second-look/basecamp/", "real": "Basecamp", "unofficial": true }, { "n": 50, "id": "typeform", "title": "Typeform, a second look", "kind": "second-look", "what": "One question at a time", "metaphor": "questions on a playback bar", "take": "Each question is a point on one bar. Drag to it, answer, and drag on. The last point reads the answers back.", "maker": "Grok 4.7", "url": "/sites/second-look/typeform/", "real": "Typeform", "unofficial": true }, { "n": 51, "id": "gumroad", "title": "Gumroad, a second look", "kind": "second-look", "what": "Digital products sold direct", "metaphor": "the e-reader on the nightstand", "take": "Let the seller set up the product by leafing through their own copy: cover, contents, price, then the same pages read from the buyer's chair.", "maker": "muse-wonder-full-1.0", "url": "/sites/second-look/gumroad/", "real": "Gumroad", "unofficial": true }, { "n": 52, "id": "plausible", "title": "Plausible, a second look", "kind": "second-look", "what": "A week without cookies", "metaphor": "a week of visits in huge type", "take": "The week is a poster you read in one scroll. A name, a cookie, and the next site are lines the poster refuses.", "maker": "Grok 4.7", "url": "/sites/second-look/plausible/", "real": "Plausible", "unofficial": true }, { "n": 53, "id": "splitwise", "title": "Splitwise, a second look", "kind": "second-look", "what": "Shared bills, settled fairly", "metaphor": "the check on the table", "take": "Show the whole product as one familiar artifact at four magnifications: the tab, one line, one person, and the signature line where the fewest payments settle it.", "maker": "muse-wonder-full-1.0", "url": "/sites/second-look/splitwise/", "real": "Splitwise", "unofficial": true }, { "n": 54, "id": "carrd", "title": "Carrd, a second look", "kind": "second-look", "what": "One page from blocks", "metaphor": "a one-page site out for delivery", "take": "You order the blocks, the page is packed in that order, and the visitor meets it at the door.", "maker": "Grok 4.7", "url": "/sites/second-look/carrd/", "real": "Carrd", "unofficial": true }, { "n": 55, "id": "multi-terminal", "title": "Baylight", "kind": "saas", "what": "A multi-terminal coding app", "metaphor": "a parking garage's bay lights", "take": "Let the product's one signal carry the page. Every agent is a parked car under a light, red while it works and green when it needs you, and the level sign does the counting so nobody has to check eight terminals.", "maker": "Claude Opus 5.5", "url": "/sites/saas/multi-terminal/" }, { "n": 56, "id": "email-outreach", "title": "Dripline", "kind": "saas", "what": "Email outreach for small firms", "metaphor": "a smart sprinkler app and its lawn", "take": "Steal the feature both products share: rain skip. When the best thing the product does is not sending, make the visitor feel it by turning it off and watching puddles appear on the people who already replied.", "maker": "Claude Opus 5.5", "url": "/sites/saas/email-outreach/" }, { "n": 57, "id": "seller-inventory", "title": "Quarter Tank", "kind": "saas", "what": "Stock control for marketplace sellers", "metaphor": "a car's gas gauge and miles to empty", "take": "Borrow a reading everyone already does without thinking. Days of stock left is the range, the supplier lead time is the distance to the next station, and the visitor learns reorder points by running one product dry on Black Friday.", "maker": "Claude Opus 5.5", "url": "/sites/saas/seller-inventory/" }, { "n": 58, "id": "podcast-cleanup", "title": "Deadair", "kind": "saas", "what": "Podcast recordings, cleaned by hand", "metaphor": "a halftone newsprint photograph you zoom into", "take": "The site is one printed photograph of the studio desk and the whole structure is zoom: you go from the photograph into the microphone, into the waveform it becomes, into a single pause, into the cut. The only navigation is a row of transport plates in the footer. At the pause depth, a red grease-pencil gate slider marks gaps for the shears live, and the deepest depth is a small classified ad, because that is all the shouting the product needs.", "maker": "Kimi K3", "url": "/sites/saas/podcast-cleanup/" }, { "n": 59, "id": "social-manager", "title": "Batchday", "kind": "saas", "what": "A virtual social media manager", "metaphor": "Sunday meal prep for a week of posts", "take": "Borrow a weekly ritual people already do. Meal prep explains batching, balance and scheduling at once, so the visitor understands the product before reading a feature.", "maker": "Claude Opus 5.5", "url": "/sites/saas/social-manager/" }, { "n": 60, "id": "adaptive-test-prep", "title": "Reroute", "kind": "saas", "what": "Adaptive SAT Math prep", "metaphor": "GPS rerouting after every answer", "take": "Borrow the one interface everyone already trusts with a moving target. Each answer recalculates the route and the arrival date, so a right answer on a red street visibly pulls test day closer.", "maker": "Claude Opus 5.5", "url": "/sites/saas/adaptive-test-prep/" }, { "n": 61, "id": "ai-home-gym", "title": "Cairnline", "kind": "launch", "what": "A wall-mounted adaptive home gym", "metaphor": "a switchback trail and its marker posts", "take": "Let the product's own feedback loop be the demo. The visitor pulls, slows, and feels the load ease the instant their bar speed drops, so the claim proves itself before they read it.", "maker": "Claude Opus 5.5", "url": "/sites/launch/ai-home-gym/" }, { "n": 62, "id": "laser-projector", "title": "Wallward", "kind": "launch", "what": "An ultra-short-throw laser projector", "metaphor": "the placement sheet that ships in the box", "take": "Let the visitor's own room do the selling. Their wall, ceiling and lamps go into the sheet, the arithmetic draws the picture they'd really get, and it says honestly at which hours it won't work.", "maker": "Claude Opus 5.5", "url": "/sites/launch/laser-projector/" }, { "n": 63, "id": "health-ring", "title": "Nightfacts", "kind": "launch", "what": "A smart sleep ring", "metaphor": "a Nutrition Facts label for each night", "take": "Borrow a label everyone already trusts to read. A night of sensor guesses becomes a Nutrition Facts panel, and an allergen line says plainly what the ring can't know.", "maker": "Claude Opus 5.5", "url": "/sites/launch/health-ring/" }, { "n": 64, "id": "ball-machine-robot", "title": "Feeder One", "kind": "launch", "what": "A robot ball machine", "metaphor": "the court seen through the viewing glass", "take": "Make the product's behavior the page. Every setting runs real ball flight at true court size, so the visitor learns what the machine does by watching where the balls land, not by reading a spec list.", "maker": "Claude Opus 5.5", "url": "/sites/launch/ball-machine-robot/" }, { "n": 65, "id": "ai-home-server", "title": "Joist", "kind": "launch", "what": "A private AI home server", "metaphor": "your house's floor plan, walked room by room", "take": "Put the product where it physically lives. Walking the plan from the curb to the hall closet turns \"nothing leaves the house\" into a line you can see, and a log of every time something crossed it.", "maker": "Claude Opus 5.5", "url": "/sites/launch/ai-home-server/" }, { "n": 66, "id": "yard-robot", "title": "Lotline", "kind": "launch", "what": "A modular yard robot", "metaphor": "your lot from above, zoomed in", "take": "Make the visitor's own property the product shot. Draw the yard once and every section plans on it, from the mowing stripes to the snow route to the year, so the pitch is their lawn, not a render.", "maker": "Claude Opus 5.5", "url": "/sites/launch/yard-robot/" }, { "n": 67, "id": "selfie-drone", "title": "Plus You", "kind": "launch", "what": "A palm camera drone", "metaphor": "the empty spot in your group photo", "take": "Make the absent photographer the reason the product exists. The flight path becomes the footage, and the footage becomes the reservation.", "maker": "GPT-6 Astra", "url": "/sites/launch/selfie-drone/" }, { "n": 68, "id": "bird-feeder-camera", "title": "Yardguest", "kind": "launch", "what": "A bird camera feeder", "metaphor": "your backyard’s shared photo book", "take": "Let filling a physical hopper write the photo book. Every portrait and notification is evidence of a visit that actually happened in the simulation.", "maker": "GPT-6 Astra", "url": "/sites/launch/bird-feeder-camera/" }, { "n": 69, "id": "efoil", "title": "Lowwake", "kind": "launch", "what": "An electric hydrofoil board", "metaphor": "the balance board at your gym", "take": "Teach the body's part before selling the hardware. Throttle, balance, rider weight and water drive the same lift model and the range calculation.", "maker": "GPT-6 Astra", "url": "/sites/launch/efoil/" }, { "n": 70, "id": "home-3d-printer", "title": "Gap Press", "kind": "launch", "what": "A multicolor desktop printer", "metaphor": "the missing piece in your kitchen drawer", "take": "Sell the useful thing the machine makes. A local mesh becomes real cross-sections, and those toolpaths determine the time and material estimate.", "maker": "GPT-6 Astra", "url": "/sites/launch/home-3d-printer/" }, { "n": 71, "id": "self-cleaning-litter-box", "title": "Siftwell Loop", "kind": "launch", "what": "Self-cleaning litter box", "metaphor": "the care sheet for your cat sitter", "take": "Make the care instructions operate the machine. Let a household history reveal the reason to care about its sensors.", "maker": "GPT-6 Astra", "url": "/sites/launch/self-cleaning-litter-box/" }, { "n": 72, "id": "power-station", "title": "Still Current Hearth", "kind": "launch", "what": "Portable solar battery", "metaphor": "the power strip behind your furniture", "take": "Make the visitor choose what stays on. An honest energy balance turns an outage into a product demonstration.", "maker": "GPT-6 Astra", "url": "/sites/launch/power-station/" }, { "n": 73, "id": "display-glasses", "title": "Sideword Frame", "kind": "launch", "what": "Everyday display glasses", "metaphor": "the subtitle track on your day", "take": "Make the optical display the narrative surface. Carry fit, brightness and daily use through a horizontal buyer journey.", "maker": "GPT-6 Astra", "url": "/sites/launch/display-glasses/" }, { "n": 74, "id": "cargo-ebike", "title": "Curbcrew Longday", "kind": "launch", "what": "Electric cargo bike", "metaphor": "the curb outside at school pickup", "take": "Keep a detailed bike in the window throughout the buying journey. Its load, drivetrain, fit and ownership budget all respond to the same household.", "maker": "GPT-6 Astra", "url": "/sites/launch/cargo-ebike/" } ] }